Type

When I started out working in print design and advertising twelve years ago, one of the designers took time out to explain to me the power of type as a graphic medium. "A picture may be worth a thousand words, but it has nothing on some perfectly crafted type." he said.

Type has the ability to instantly convey a mood or a message before the reader even has a chance to read the words that it constructs. Below is one of the best examples I have seen in a while...a new twist on some familiar dialogue.